First, we get smart on the subject by asking the right questions.
Once we’re experts, only then do we begin to brainstorm.
Pulling the best ideas, we define a realistic solution, tailored to the needs of the users.
A set of parts are defined that when combined create the complete experience. We call this a toolkit.
These toolkit pieces guide decisions when designing physical, digital and operational deliverables.
We make things happen. Our design and strategy is brought to life in a tangible way.
At ICRAVE, we work differently. We dig deep to understand our clients' business, and develop strategies to align them for success. Through deep assessment, we can then proceed through a traditional design process to help bring brands to life. Through our unique process, we help clients define a holistic vision - the physical spaces, websites and apps, brand identities, product lines, events and programming, and all other touchpoints - and then walk with our clients to turn these ideas into reality.